Business Financial Management: What It Is and How To Improve It

Written by
Reviewed by Barbra Simpson
• 5 minute read
Business owner sitting in her storage room looking at a laptop while sitting on a stool

Financial management is one of the most important parts of running a successful small business. Whether you’re launching a new business, or just looking to improve your existing systems, understanding and organizing your business’s finances helps to ensure the stability and growth of your company.

Here are a few practical financial management strategies to help you handle your business finances with confidence.

What is business financial management?

Business financial management involves planning, organizing and monitoring your business’s financial resources. It’s about making informed financial decisions to ensure your operations and growth remains sustainable. From business budgeting and cash flow management, to understanding balance sheets and bookkeeping, effective financial management can be the key to your long-term success.

Why is financial management for small businesses important?

Managing the financial health of your business helps you make informed decisions and plan for the future. It’s important because without it, businesses can struggle with cash flow issues and other missed financial opportunities, or worse. By prioritizing good financial management, small business owners can build a strong foundation that helps them navigate challenges to achieve their goals.

How to improve your small business’s financial management.

1. Create a business budget.

A business budget is one of the most powerful financial planning tools available. Creating a budget, or revamping your old one, may be easier than you think. A detailed budget can help you keep track of where your money is going, identify savings and allocate resources more effectively. By keeping close track of your budget, you can make better business decisions, plan for growth and avoid overspending or running into cash flow problems.

2. Separate your business and personal finances.

A major issue small business owners run into is not separating their business and personal finances. This can lead to some major confusion — putting your personal financial situation at risk, causing accounting errors and even stirring up tax or legal issues. By not separating your finances, it becomes harder to track business expenses, manage cash flow and prepare accurate financial reports. Opening a dedicated business bank account can help you keep your finances organized and makes it easier to monitor business performance. Plus, it simplifies your tax preparation and can help you be prepared for audits or financial reviews.

3. Keep an eye on your cash flow.

Cash flow is essential to keeping your business running smoothly. It ensures that you have the funds you need to cover expenses and take advantage of growth opportunities. By monitoring the money coming in and going out, and analyzing your financial data, you can avoid cash shortages that can disrupt business operations. Tools like cash flow statements and forecasting can provide you with valuable insights, trends and help you plan for future expenses.

4. Use financial management software.

Investing in accounting software or cloud technology can help you streamline your financial processes and simplify tasks like invoicing, expense tracking and generating detailed financial statements. These platforms are generally user friendly and automate repetitive tasks which can save you time and reduce the risk of human error — so you can focus on the big picture and less on managing numbers.

5. Look for areas where you can cut unnecessary expenses.

Reviewing your spending can help you identify costs you can reduce or eliminate. Start by analyzing your current expenses and categorizing them to pinpoint areas where you may be overspending. This could include renegotiating vendor contracts to secure better terms, exploring bulk purchasing discounts or finding cheaper alternatives for supplies.

6. Build an emergency fund.

An emergency fund acts as a financial safety net during challenging times. It can help you maintain cash flow in the event of slower sales or an emergency expense. It can provide the peace of mind that you have enough cash to handle unexpected setbacks without derailing your financial goals.

7. Regularly review your financial statements.

Financial statements, including profit and loss reports, balance sheets, and income statements, can help provide a clear snapshot of your business’s financial performance. These documents help you keep track of income, expenses, liabilities, profit margins and more. Reviewing them regularly can help you stay informed about your business’s financial health.

8. Do your tax planning ahead of time.

Taxes can be stressful for small business owners. However, with a little preparation, you can make them more manageable. Be sure to keep all your financial records organized throughout the year, including receipts, invoices and expense reports. Set aside a portion of your revenue to cover any tax obligations. Additionally, don’t hesitate to reach out to a tax professional — their expertise can help you avoid costly mistakes and maximize your savings.

9. Build your business finance knowledge.

The more you know about financial management, the better you’ll be able to handle your business finances. A strong foundation of financial knowledge can help you create realistic budgets, manage cash flow and plan for long-term growth. Take advantage of online resources, courses and books to build your knowledge.

10. Hire a professional.

If finance isn’t your strong suit, consider outsourcing to a financial professional. An accountant or bookkeeper can bring the expertise you need, which can save you time and help you avoid mistakes like missing important filing deadlines. They can also help you ensure compliance with ever-changing financial regulations. Additionally, with accurate reports and sound financial management advice, they can help you improve your business decision-making.

11. Set financial goals.

Establishing financial goals for your business can help you set a clear path to success. Short-term goals can include things like increasing monthly revenue or cutting unnecessary expenses, while long-term goals can focus on things like scaling operations or reaching a specific profit margin. These goals provide clear targets to work toward.

The Bottom Line

Managing your business’s finances is an integral part of growing a successful company. By doing things like implementing a budget, leveraging software tools and cutting expenses, you can position your business for sustained growth and stability.

You may want to consider seeking the help of a financial professional to get your business on the right track. With a solid financial plan in place, you can focus on what you do best — growing your business.

DISCLAIMER: This content is for informational purposes only. OnDeck and its affiliates do not provide financial, legal, tax or accounting advice.


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